In today’s world, many young people have their own websites and blogs. This is a very positive habit because it allows them to share their perspectives and skills with a global audience. For talented and creative individuals, Google has developed a monetization platform called AdSense, which helps them turn their websites into income‑generating assets.

For decades, Google AdSense has remained one of the most trusted platforms for both publishers and advertisers. That’s why, if you own a website or if you are a skilled publisher, it’s important to become familiar with Google AdSense.
What is Google AdSense?
Google AdSense is an advertising program run by Google that allows website owners, bloggers, and YouTubers to earn money by displaying ads on their platforms. When visitors click or view these ads, the publisher earns a share of the revenue.
AdSense is designed for individuals and businesses who want to monetize their online content. Google acts as the middleman between advertisers and publishers: advertisers pay Google to promote their products or services, and Google shares a percentage of that revenue with the publisher.
Key Features of AdSense in 2025
Largest advertiser network
Millions of advertisers compete for your ad space, which increases your earning potential.
Smart ad matching
Google’s AI analyzes your content and audience to show the most relevant ads.
Flexible formats
Display ads, in‑article ads, matched content, and now expanded video ads for higher earnings.
Full control
You can block unwanted ads, choose where ads appear, and customize layouts.
Global reach
Works in 100+ languages and pays in local currencies.
Why AdSense Matters in 2025
- Stricter quality standards: Google now emphasizes original content, user experience, and Core Web Vitals (speed, stability, mobile usability).
- AI content moderation: AI‑assisted writing is acceptable, but content must include human editing and unique insights.
- Higher RPM for localized content: Articles with strong geographic or niche focus often earn more.
- Video ads expansion: Sites with embedded videos can now access higher‑paying ad formats.

How AdSense Works (Simple Flow)
- You create valuable content on your website.
- You apply and get approved by Google AdSense.
- You place a small piece of code on your site.
- Google automatically displays ads relevant to your audience.
- Advertisers pay Google → Google pays you (monthly, once you reach $100 minimum).
This guide breaks down every step in detail, so you know exactly what to do before, during, and after applying. Here’s a clear, detailed introduction to Google AdSense (2025) that you can use at the start of your blog post or as a standalone explainer:
Step 1: Create Your Website and Prepare for AdSense
Google only approves sites that look complete, professional, and trustworthy.
- Content Preparation
Publish 15–30 original articles before applying.
Each article should be 800–1,500 words with clear formatting (H2/H3 headings, bullet points, images).
Focus on unique, valuable content not copied, spun, or AI‑generated without editing.
Avoid “thin” pages (just one paragraph or empty categories).
Add internal links between articles to show structure. - Website Design
Use a responsive, mobile‑friendly theme (Google checks mobile usability).
Keep layout clean: no broken links, no clutter, no excessive pop‑ups.
Ensure menus and categories are easy to navigate. - Essential Pages (Mandatory)
About Us ; Who you are, what your site offers.
Contact Us ; Email form or address.
Privacy Policy ; Required by AdSense (must mention cookies and ads).
Terms of Service ; Optional but adds professionalism. - Technical Setup
SSL Certificate (HTTPS) ; Mandatory for trust and SEO.
Sitemap.xml ; Submit in Google Search Console.
Robots.txt ; Ensure it doesn’t block important pages.
Fast Loading Speed ; Compress images, use caching plugin, test with PageSpeed Insights.
Mobile Optimization ; Test with Google’s Mobile‑Friendly Test.
Step 2: Create an AdSense Account and Verify
- Sign Up
Visit Google AdSense.
Sign in with your Google account. - Provide Website Details
Enter your website URL.
Select your content language . - Payment Information
Enter real name and address (must match your bank account).
Choose payment method (bank transfer is fastest). - Verification
Verify email and phone number.
Later, Google will send a PIN code by mail to confirm your address.
Step 3: Submit Your Website for AdSense Review
- Place Verification Code
Copy the AdSense HTML code.
Paste it into your site’ssection (via theme settings or plugin). - Request Review
In AdSense dashboard, click Submit for Review.
Google will crawl your site and check:
Content quality
Policy compliance
User experience - Review Timeline
Usually 1–4 weeks.
If rejected, fix issues before reapplying.
Step 4: Maintenance Process After Approval
Approval is only the beginning. To keep your account safe:
- Content Updates
Publish regular, original posts.
Avoid duplicate or scraped content. - Ad Placement
Place ads within content, sidebar, or footer.
Avoid placing ads too close to clickable elements (policy violation).
Test different layouts for best CTR (click‑through rate). - Policy Compliance
Never click your own ads.
Don’t encourage users to click ads.
Avoid restricted content (adult, gambling, pirated material). - Performance Monitoring
Use AdSense dashboard + Google Analytics.
Track RPM, CPC, and CTR.
Optimize content for higher‑value keywords. - Long‑Term Growth
Diversify income: affiliate links, digital products, email subscribers.
Build traffic from high‑RPM countries (US, UK, Canada).
Overview
- Build a professional, content‑rich website.
- Apply for AdSense with accurate details.
- Submit your site and wait for review.
- After approval, maintain compliance and optimize for growth.
Final Thoughts
I hope that by reading this blog, you have gained a clearer understanding of the latest Google AdSense updates for 2025. Some of the topics covered here may not be at the beginner level but rather at an intermediate stage. However, if you are already familiar with AdSense, you should be able to understand these points quite easily.
Please note that the information shared here is for educational purposes. Since AdSense is such a broad and complex platform, it is impossible to cover every detail in a single blog post. Still, I believe the insights provided here will be useful in some way. If this blog has been helpful to you, that makes us truly happy.
Questions & Answers
Q1: How long does AdSense approval take in 2025?
A: Usually 1–4 weeks, depending on site quality and Google’s queue.
Q2: Can I apply with a new website?
A: Yes, but it must have enough original content and essential pages.
Q3: Why was my site rejected?
A: Common reasons: thin content, missing Privacy Policy, or policy violations.
Q4: Can I use AdSense with other ad networks?
A: Yes, as long as they don’t conflict with AdSense policies.
Q5: How do I increase earnings?
A: Focus on SEO, long‑form content, and attracting traffic from higher‑RPM countries.
Alice is the visionary behind Baganmmm Tech, a platform he founded with a passion for demystifying the complex world of technology. As the Lead Technologist, he's often found in his home lab – a cozy, wire-filled sanctuary where ideas are born and code is meticulously crafted. His infectious enthusiasm and knack for explaining intricate concepts make him the go-to expert for everything from web development to emerging tech trends.
