Skip to content

Online Monetization in 2025: Best Platforms, Policies, RPM & Smart Strategies for Creators

  • by Alice

Are you someone who is already doing online monetization, or someone who is just starting, or someone who is interested? If so, please read this blog. In this blog, regarding monetization:

  1. How to go smartly?
  2. Which platforms are stable and which platforms are not stable?
  3. What are the policies set by each platform?
  4. How are the revenue, RPM, and pay rates different for each platform?
  5. According to your current talent, which platform should you choose?
    These points will be shared.

In 2025, online monetization is very popular among young people. According to research, the Global Creator Economy is estimated to rise to $500 billion. In addition, worldwide, the number of active creators has already reached over 500 million. This shows clearly that compared to before, people are more interested and active in this field.

In 2025, on social traffic platforms like Facebook, YouTube, TikTok, and Instagram, the traffic from Reels and Shorts has significantly increased. Another method, the hybrid model (ads + subscription + product sales), is also attracting creators because it generates more income. And in today’s AI era, creating content using AI is also very popular among creators.

For young people, students, creators, bloggers, travelers, teachers, and doctors — for people from all fields — it is convenient and suitable as an extra income. Whoever you are, you can show your talent on social media and earn income. However, the content you show should be topics that bring positive impact to society.

Most people do online monetization as extra income during their free time. But some people do this work full‑time as their own business. If you really understand the policies of the platforms and can attract your audience well, this work can stand as your own business. But to understand and become skilled like this, you must spend some time. Therefore, during your free time, study and understand the policies of the relevant platforms. Try to expand your current audience. Try not to rely only on one platform but to stand on 2–3 platforms. If you try like this, online monetization can become your own business.

But I want you to pay attention to these points:

1. How to create content smartly?

Your content may be original, but you need to know how to create it smartly. Only then will your audience be interested. Therefore, you must create with different strategies to attract your audience.
For example — if you make a video, in the first one minute you should show the best part that will interest people. Then they will want to continue watching the rest. The same applies to text. But this method cannot be used the same way all the time. You must make changes often to attract your audience.

Another important point is that in your content you should often include topics that are ad‑friendly and SEO‑friendly. There must be relevance. Also, you should prepare the title, description, and hashtags systematically. Doing this does not take much time, but the results will be noticeable.

2. Platform selection

There are many platforms where you can monetize. YouTube, AdSense, Facebook, TikTok, Instagram, Telegram, as well as for website bloggers — AdSense, Propeller, Monetag, MGID, other ADX services — and for mobile apps, AdMob, Unity Ads, and many more platforms.
Among these many platforms, which one should you choose?
This is also an important point. You should prioritize choosing the platform you are most familiar with and skilled at. It should also be stable and match your audience.

If comparing platforms:

For creators, YouTube is the best. YouTube has the longest history and stable advertising policies and creator policies. In worldwide creator revenue, YouTube is the highest. In user rate also, YouTube is the highest. Therefore, YouTube should be prioritized.

For bloggers, AdSense is the best. Like YouTube, it has stable advertising policies and publisher policies. It also holds about 50% of the blogger audience.

For mobile app publishers, AdMob should be chosen. It is also a long‑standing and stable mobile ads platform.
Other platforms can also be chosen. What I explained here is based on worldwide records.

3. Policy

Whichever platform you choose, you must understand and follow the policies of that platform well. This is important. Because every platform has specific policies, if you don’t understand them, you will get tired and discouraged.

4. RPM and Pay Rates

As everyone knows, according to worldwide overview, YouTube, AdSense, and AdMob are the platforms with the highest pay rates. But they also have strict rules. RPM and pay rates depend not only on the platform but also on your content type, audience, ad‑friendliness, SEO optimization, and ad niche.

Final Thoughts 

These are the points you should know about online monetization. Depending on your talent, you can choose the best platform and strategy.

For example — if you are someone who teaches language, you should choose YouTube, Facebook, and TikTok. On these platforms, you can upload your teaching videos and monetize. Or if you are someone who loves writing, you should choose AdSense and Facebook. Your content can be monetized.

Tech Lead at  | Web |  + posts

Alice is the visionary behind Baganmmm Tech, a platform he founded with a passion for demystifying the complex world of technology. As the Lead Technologist, he's often found in his home lab – a cozy, wire-filled sanctuary where ideas are born and code is meticulously crafted. His infectious enthusiasm and knack for explaining intricate concepts make him the go-to expert for everything from web development to emerging tech trends.